Link your location to its venue listing
Every licensed premises in the states we cover already exists in our registry — hundreds of thousands of them, loaded from state licence data. Your tasting room, bar or shop is almost certainly in there already, as a row nobody has claimed.
Linking tells us that row is you. Until you do, anything a customer does at your address has nowhere to land.
What linking gives you
You can see who is coming in. When a customer checks in at your venue, that visit is recorded against your business. On an unlinked venue the check-in still happens — it just isn't attached to anyone, so you never see it.
You can see who fills your room. When a customer checks in and names the person who brought them — a DJ, a bartender, a host, whoever it was — that gets counted at your venue. Over a few weeks it shows you which people actually bring the crowd, rather than who says they do. There is a second, quieter half: on a busier-than-usual night, the extra turnout above your normal for that weekday is shared out across whoever was working, so a packed Saturday credits the room rather than one person. None of this is measured at an unlinked venue, and it cannot be backfilled — a night that was not counted stays uncounted.
*(If you have seen the word "Draw" on Bottl.Service, that is what it means: a performer's own scorecard of how many people they bring. It is counted in people, never money, and it is not a payment — it is how someone proves they are worth booking.)*
You become reachable in the trade. A linked venue shows as *on platform* when another business finds you on the prospect map: they get a Message button and a link to your business profile, instead of an anonymous registry row among tens of thousands.
Your own venues stop showing up as leads. Linked locations are filtered out of your prospect lists, so your existing accounts aren't offered back to you as cold prospects.
You control the name. The registry usually holds the licensee company, not the name on the door — plenty of bars are listed as something like "Met 93 Inc". Once a venue is yours, you set what everyone sees.
Who needs this
Anywhere a customer can walk in: a tasting room, taproom, bar, restaurant or shop.
A production-only site does not need it. If nobody visits the address, there are no check-ins to route and linking buys you nothing. It is fine to leave a warehouse or production facility unlinked.
How to link one
- Open My Org → Company Settings.
- Find the location you want to link and choose Link to a venue.
- Search by venue name, by street, or by licence number.
- Choose your venue and select This is us.
Searching matters more than browsing. The list you see before typing is simply the licensed premises nearest your address — in a built-up area that is mostly your neighbours, and in an industrial park it may contain nothing relevant at all. If none of them are you, that is normal: type instead.
A licence number is the strongest thing you can enter. It identifies exactly one premises, works at any distance, and links on the spot.
How we decide
Claiming a venue attaches revenue to it and lets you rename something the public sees, so it is a decision rather than a button:
- Your licence number matches the row — linked immediately.
- One of your own premises is within 200m and the names agree — linked immediately.
- Anything else — sent to our team, who check it by hand. You will see "we are checking this" rather than a refusal, and we come back to you.
A venue already claimed by another business is never reassigned on request. If you believe a venue of yours is held by someone else, message us and we will look into it.
"This location is linked"
If the panel opens and tells you the location is already linked, you are finished — nothing further is needed. Onboarding matches some venues automatically from your licence details, so this is common.
A single address often holds several licences, and each is its own row in the registry. Seeing "held under 2 licences at this address" is normal and is not a duplicate.