Link your location to its venue listing
Every licensed premises in the states we cover already exists in our registry — hundreds of thousands of them, loaded from state licence data. Your tasting room, bar or shop is almost certainly in there already, as a row nobody has claimed.
Linking tells us that row is you. Until you do, anything a customer does at your address has nowhere to land.
What linking gives you
Visits here start counting as yours. When a customer checks in at your venue, the visit is recorded against your business instead of against nobody. The running count appears on that location under Link to a venue, and Venue Check-ins in the sidebar shows every venue you have linked side by side, over the last 30 days and all time. You see the number and only the number: a guest who checks in anonymously stays anonymous to you. On an unlinked venue the check-in still happens — it simply attaches to no one, and that cannot be added back later, which is the argument for linking before you need it.
Performers can prove they fill your room. When a customer checks in and names the person who brought them — a DJ, a bartender, a host, whoever it was — that credit is anchored to your venue. It lands on that performer's own scorecard rather than in your dashboard, which is the point of it: it is how they show you they are worth booking. There is a second, quieter half: on a busier-than-usual night, the turnout above your normal for that weekday is shared out across whoever was working, so a packed Saturday credits the room rather than one person. None of this is measured at an unlinked venue, and it cannot be backfilled — a night that was not counted stays uncounted.
*(On Bottl.Service this is called a performer's Crowd: their own count of how many people they bring. It is counted in people, never money, and it is not a payment — it is how someone proves they are worth booking.)*
You become reachable in the trade. A linked venue shows as on platform when another business finds you on the prospect map, so they get Reach out and View business — a real conversation with an account that exists — instead of an invitation to join a platform you are already on.
Suppliers who already sell to you stop treating you as a lead. An unlinked venue is only a row in the licence registry, so it can surface as an unclaimed prospect on a supplier's map, including suppliers you already buy from. Linked, it is recognised as their existing account and drops off that list.
Your venue keeps its registry name for now. Listings show the name on the licence, which is usually the licensee company rather than the name on the door — which is why plenty of bars appear as something like "Met 93 Inc". Linking does not change that yet, so if your listing reads oddly, that is the reason.
Who needs this
Anywhere a customer can walk in: a tasting room, taproom, bar, restaurant or shop.
A production-only site does not need it. If nobody visits the address, there are no check-ins to route and linking buys you nothing. It is fine to leave a warehouse or production facility unlinked.
How to link one
- Open My Org → Company Settings.
- Find the location you want to link and choose Link to a venue.
- Search by venue name, by street, or by licence number.
- Choose your venue and select This is us.
Searching matters more than browsing. The list you see before typing is simply the licensed premises nearest your address — in a built-up area that is mostly your neighbours, and in an industrial park it may contain nothing relevant at all. If none of them are you, that is normal: type instead.
A licence number is the strongest thing you can enter. It identifies exactly one premises, works at any distance, and links on the spot.
How we decide
Claiming a venue attaches revenue to it and lets you rename something the public sees, so it is a decision rather than a button:
- Your licence number matches the row — linked immediately.
- One of your own premises is within 200m and the names agree — linked immediately.
- Anything else — sent to our team, who check it by hand. You will see "we are checking this" rather than a refusal, and we come back to you.
A venue already claimed by another business is never reassigned on request. If you believe a venue of yours is held by someone else, message us and we will look into it.
"This location is linked"
If the panel opens and tells you the location is already linked, you are finished — nothing further is needed. Onboarding matches some venues automatically from your licence details, so this is common.
A single address often holds several licences, and each is its own row in the registry. Seeing "held under 2 licences at this address" is normal and is not a duplicate.